Given the maturity of the cosmetics industry, it’s challenging to find a segment that shows double-digit growth these days. A true gem was uncovered in Kline’s first edition of Professional Nail Care: Global Market Brief – a market estimated at nearly $1 billion in 2012 and posting a robust growth of over 25%, where developed markets, such as the United States, the United Kingdom, and Germany, highly contributed to driving this growth. Even more interesting is the recession-proof nature of this market.
Where did such explosive growth come from? How did it happen? The key factors fueling market gains are fashion trends and consumers’ need to indulge in an affordable luxury.Read More »
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